A Foolproof Formula to Come up With Titles that Stick and Sell
Titles and Labels sell. Period.
Your title not only tells people:
Who you are
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What is the value you bring to the table?
What kind of personality your business has
Your attitude
Your style
Your Customers
But titles also tell people if they should trust you enough to give you their money.
And it’s not an easy task.
Most titles are either too boring or mainstream or so funky and unconventional that they only represent an ideology but do not say anything about what you bring to the table and why someone should pay you their money.
Fun quirky titles are great to read but if they don’t get people to trust you and your offering, you’d be better off using it as a bedroom name 😉
Human beings create patterns, connections and systems based on what they see YOU calling YOU. They would consciously or unconsciously label based on that alone. You may prove or disprove them later but the initial patterns are established that quickly!
I have found that the best way to come up with a kickass title is come up with lots and lots of different ideas, mix match, ditch some, save some……lather.rinse.repeat.
And that’s why I have a freebie for you that lays out the exact process to come up with titles that serve both serious-ish businesses and funky ones.
Hi! Thank you so much for that freebie. I was going through the .pdf doc and saw that the two charts are the same, so I am now left wondering about the second exercise 😉
Seriously? Thank you so much Eva for letting me know. I am fixing it right away!!
I owe you one.
Thanks for changing the PDF (I noticed that the charts were the same, too). Just wanted to let you know that the link is now correct, but the PDF associated with the image in your post is the old one.
I really appreciate this Leanne. What would I do without people like you and Eva?
Thank you Thank you Thank you!
Bushra, This is one of the very few awesomest freebies I ever received. It so practical that I came up with a few titles that I required. And that also in a very short period of time. I’m sure this lethal weapon will make things the best for me when I create my professional website. Thank you so much.
Glad I could help 🙂
Maybe I’m missing something. I’ve downloaded from the link and the image and the charts are the same in each. =(
No you arent missing any thing…there was a wrong link…fixed now https://thepersuasionrevolution.com//wp-content/uploads/2016/01/Titles-That-Stick-and-Sell.pdf
Ooo awesome! Can’t wait to dive into this!
The charts seem the same still. Am I missing something?
So sorry wrong link…the right one is here https://thepersuasionrevolution.com//wp-content/uploads/2016/01/Titles-That-Stick-and-Sell.pdf
Just in time for my retreat name and webinar awesome title.
I think lately Bushra you are persuading so hard you a reading minds now.
Brewing something useful each time in my on box and feeds. Thank you