Posts by wpcurve
#abookin10 Predictably Irrational
If you think you’re a rational, systematic type of person, I’m sorry but you’re in line for a massive identity crisis. This book lays down the inherent biases that we all have. If we don’t know we have them, how can we counter them? I’m sharing some of the biases I have used in my…
Read MoreThe Mere Exposure Effect: How to Use Psychology to Remain Top of Mind All Day Every Day
This is the one where you will find out why it is you love me. And yes you DO love me. It is all my diabolical plan. Yeah. Ever hear the phrase “Better the devil you know”? It’s not just a phrase it is a really powerful phenomenon. It’s scientifically proven that the…
Read MoreHow they persuade: JP Sears
How They Persuade is not your regular interview series (What? You expect regular from me? WTF is wrong with you?) Instead, this is a unique interview style interrogation where I drill my guests with some random scenarios and they need to tell me how they will persuade the other person in that scenario. …
Read MoreAn insanely easy system to dust off some old files and sell them for $5,000
Now before we start – all you slimey people I mean YOUR OWN files. Ok. Good. I have a five step system for this, so let’s rescue your half put together guide, the one that’s languishing on your computer lamenting its sorry life and being ashamed that it ever landed in your brain WATCH…
Read MoreSIX Sensory Phrases That Can Take Your Pitch From Lame to Phenomenal
Let me be really honest with you. I see A LOT of lame copy. And not just from newbies, from the supposed experts. One of the reasons it is so lame is that there is no mental picture. My senses have not been engaged. None of them. WATCH THE FULL VIDEO BELOW OR YOU…
Read More